Taylor Swift is a professional in relation to working a pink carpet — like on the Grammy Awards in that head-turning pink Vivienne Westwood robe and “T” leg chain by Lorraine Schwartz — and he or she brings that very same huge fashion vitality to gamedays.

“Tay’s all the time gonna be dressed head-to-toe trying the flyest,” her boyfriend Travis Kelce mentioned of her gameday seems forward of the Kansas Metropolis Chiefs-Philadelphia Eagles Tremendous Bowl matchup on Feb. 9.

Since that fly woman began courting the Chiefs tight finish in 2023, she’s been on a style blitz at video games. Whereas gamers are those who sometimes showcase their “tunnel ’suits” as they stroll into the world, the “Bejeweled” singer has adopted the apply — as a VIP spectator — and owns it.

This season, we’ve seen the Grammy winner up her recreation, so to talk, strutting into Arrowhead Stadium like she’s the queen of the catwalk with outfits that appear styled to the max. They’re largely designer and sometimes embody nods, apparent or refined, to her favourite participant’s group.

Like her record-smashing “Eras Tour,” Swift’s presence on the video games has had a big effect. Forward of the Tremendous Bowl, Chiefs proprietor Clark Hunt credited Swift for rising the group’s fan base together with her high-profile attendance at video games.

“I feel not directly the NFL has seen an impression,” Hunt instructed CNBC. “Actually, our fan base took a giant leap ahead final 12 months – notably with … younger feminine followers. I feel we had one thing like a 30% progress in our fan base, which is fairly important even for a group that received the Tremendous Bowl.”

He added, “It’s important to undoubtedly give Taylor a bit of little bit of credit score for that.”

Listed below are her huge stadium arrivals this season — and commotion-causing seems.

Jan. 26: A designer dream

Trend runway or cement stadium tunnel? It’s laborious to know the distinction as Swift glided in carrying a $5,000 Louis Vuitton jacket and one other $5,000-plus within the model’s equipment accented with pink Chiefs-colored tights. The designer ensemble obtained further consideration as a result of she wore it on the sphere after the sport to have fun the group’s win with the Tremendous Bowl-bound Kelce, kisses included.

Jan. 18: Pearls are her jam

Sporting pearls to a soccer recreation could seem out of bounds, however Swift made it work. It was like a Chanel catwalk as she blazed in carrying a $22,650 outfit that includes a black minidress and pearl belt with a black-and-white tweed coat. A pink lipstick “Lover,” her pucker shade was her solo nod to the group.

Dec. 21: A visit down Penny Lane

Sporting a pink Charlotte Simone coat with fluffy trim impressed by the one Kate Hudson’s Penny Lane wore in Virtually Well-known, Swift was a real Chiefs groupie. She additionally sported a black bucket hat (classic Chanel) and boots (Manolo Blahnik) whereas toting a pink Tod’s purse.

Nov. 29: She’s obtained his quantity

Swift confirmed her true colours — and love of LV as soon as once more — as she arrived with Mama Kelce, aka Donna, for the massive recreation. At the present time, she additionally wore black form-fitting Paige denims and black boots, however peep the “87” necklace that confirmed her true Kelce fandom.

Nov. 10: The plaid fad

Just like the pearls, carrying a corset and micromini to a soccer recreation feels like one thing that might get a flag, however not for Swift. She wore a $5,000 pink Versace skirt go well with, screaming workplace stylish, together with that updo, to assist Kelce. She paired that with a $35 black silk Victoria’s Secret corset.

Nov. 4: Swift wears short-shorts

The star made short-shorts and knee-high Christian Louboutin boots a successful mixture. Exhibiting her Chiefs love, she additionally had a classic group jacket and her signature pink lips.

Oct. 7: Glitter gridiron goddess

A plaid aficionado, Swift additionally wore the print to this recreation earlier within the season. The Vivienne Westwood look (with pink stripes) was very college woman with aptitude. The actual shock was her glitter play, brightening up her make-up with Fazit Magnificence’s $15.99 Glitter Freckles Make-up Patches, which individuals both liked or hated.

Sept. 15: Jersey Woman

Swift wore an outsized classic Chiefs T-shirt costume, from 1995, that Swift purchased from the native Kansas Metropolis store Westside Storey, a small enterprise she helped placed on the map in 2023. She completed it off with a really healthful pink bow.

Sept. 5: A denim dream

Not everybody can pull off double denim, however Swift crushed the corseted Canadian tuxedo at her first recreation of the 2024-2025 season. She turned up the warmth in short-shorts and a Versace high, which confirmed a smidge of mid-section pores and skin, and wore burgundy thigh-high boots to indicate her group allegiance.

What is going to she have on at Tremendous Bowl LIX? We’ll quickly see — however already know that everybody will probably be speaking about it.

The Tremendous Bowl airs Feb. 9 at 6:30 p.m. ET/3:30 p.m. PT on Fox.