As a member of Workforce Paradise, our journey by means of the Function Hackathon 2023 was an exhilarating expertise that offered precious insights into product administration and problem-solving. Over the course of 4 days, we engaged in a rigorous strategy of drawback exploration, ideation, and solution-building, with a give attention to making sustainable assortment extra enticing to clients.
Our journey started with drawback exploration, the place we delved into the challenges of discovering a sustainable assortment. We recognized a scarcity of sustainability information hindering the inventive course of and acknowledged the necessity to have a look at the issue from completely different angles. This led us to give attention to clients and easy methods to make sustainable merchandise extra interesting to them.
Throughout the ideation part, we generated quite a few concepts and narrowed right down to the ultimate concept, exploring two angles: rewarding sustainability and recommending related however sustainable merchandise. We additionally carried out a “5 Why’s” train, which led us to the issue assertion: “How would possibly we make a sustainable assortment really feel like a great deal?” This course of highlighted the significance of understanding buyer conduct and preferences, in addition to the necessity for daring and inventive approaches to handle the challenges.
As we constructed the answer, we encountered a number of “aha” moments, comparable to the conclusion that clients merely wish to really feel that their buy was a great deal, with high quality usually being a extra vital criterion than worth. We additionally discovered the significance of validating assumptions with customers, as evidenced by the testing of our answer with precise bol.com customers and receiving precious suggestions.
Our journey culminated within the creation of a service that was showcased on the bol.com stg setting. Nevertheless, we additionally confronted challenges, comparable to the necessity to make the “large image” clear and be sure that the part showcasing sustainable merchandise was extra seen and interesting for purchasers.
All through this journey, we gained a deeper understanding of the product administration course of, from drawback exploration and ideation to solution-building and person validation. We realized the importance of creativity, boldness, and person suggestions in growing options that resonate with clients.
In conclusion, our participation within the Function Hackathon 2023 was a transformative expertise that offered precious classes in product administration, innovation, and customer-centric design. We stay up for making use of these insights to future endeavors and persevering with our journey of making impactful and sustainable options for purchasers.
