So, this can be a factor…
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— Twitter (@Twitter) February 8, 2023
Twitter has rolled out longer tweets to Twitter Blue subscribers within the US, with paying customers now capable of publish tweets as much as 4,000 characters in size.
If anybody wanted or wished that.
Longer tweets shall be displayed in the principle feed at customary size, with a ‘Present extra…’ indicator pointing customers to the rest of the content material.
Truthfully, it’s sadly ironic that not even Twitter may provide you with a very good use of the additional characters in its instance, however sure, Twitter Blue customers – all 300,000 of them – will now be capable of publish tremendous lengthy rants about no matter they select within the app.
As defined by Twitter:
“[Twitter Blue users] can even compose longer Tweets in a Quote Tweet or reply. Customary performance like posting media, creating polls, and utilizing hashtags nonetheless apply. Everybody will be capable of learn longer Tweets, however solely Blue subscribers can create them.”
I don’t know if anybody requested this, however Twitter 2.0 chief Elon Musk appears satisfied that by enabling customers to publish long-form content material, that may finally open up new avenues to monetization, and can see extra prime voices posting extra stuff to the app.
I imply, the current Twitter Information are most likely one of the best instance – Elon’s hand-picked workforce of journalists have been trawling by means of Twitter’s archives to uncover accusations of corruption and Authorities meddling, all ended up posting their findings in ridiculously lengthy tweet threads within the app.
It will make extra sense to publish them on a extra long-form targeted format, however Musk clearly desires all the eye on Twitter – and in situations like this, perhaps having longer tweets might be priceless.
However I don’t know.
It additionally appears short-sighted to solely present this performance to Twitter Blue customers. As famous, solely a small fraction of Twitter’s 250 milllion complete person base is paying for a blue tick, and whereas Twitter is now increasing the providing into new markets, it’s arduous to see it catching on in any possible way.
That signifies that a number of the most well-liked creators received’t even be capable of use the choice, which appears counterintuitive. However then once more, Elon will most likely look so as to add in a brand new monetization ingredient, which you need to pay as much as qualify for, which might be his broader view for limiting entry at this stage.
Who is aware of – perhaps it finally ends up being wonderful, and perhaps it makes it manner simpler to publish what would have been multi-tweet threads in a extra partaking, attention-grabbing manner within the app.
It’s completely different, for certain, very completely different from Twitter’s typical providing.