Vanessa Faddoul, founding father of Ahimsa Haircare, practiced immigration regulation for a number of years earlier than changing into a full-time mom to her two kids. She is an avid yoga practitioner who has totally embraced the yogic idea of “ahimsa,” which is to do no hurt. She based Ahimsa Haircare to stick to the philosophy of doing no hurt. Ahimsa Haircare merchandise are formulated with all pure, clear and wholesome elements and offered in recyclable packaging. Ahimsa is concentrated on a phase of hair usually ignored, to wash, defend and nourish hair throughout bodily actions that may trigger hair injury and breakage.
Grit Every day: Please share extra about your background and the way the thought of Ahimsa got here to life?
Vanessa Faddoul: I’m a mother and an lawyer. I’m additionally an avid Ashtanga yoga practitioner and for me, yoga is a life-style. I apply six occasions per week and it was taking a toll on my hair. I’m of Puerto Rican descent and have thick curly hair that was changing into dry, frizzy, brittle from the friction, sweat, and the hair ties each time I practiced yoga. I didn’t need to select between my day by day bodily routine and my hair, so I created a line of hair merchandise that will defend my curls earlier than, throughout and after I stepped off the mat. I comply with the rules of the 8 limb path of yoga wherein the idea of Ahimsa (do no hurt) is prime. Our merchandise keep true to the philosophy of no hurt. All of our merchandise are formulated with naturally derived elements, actual important oils, they’re vegan, cruelty free, and freed from artificial fragrances. Our packaging is recyclable and reusable to additional the idea of do no hurt to the environment.
Grit Every day: With so many magnificence manufacturers rising, how does Ahimsa Haircare differentiate?
Vanessa Faddoul: Ahimsa is taking a wholistic method to no hurt. We checked out not solely formulation and elements which are pure or naturally derived, however now we have taken steps in our packaging and delivery supplies to make use of recyclable supplies wherever potential. There are firms which are clear, however use one use plastics that aren’t environmentally pleasant.
We’re additionally targeted on exercise haircare. Figuring out might be damaging to hair and scalp. Grime, sweat and hair bands/coverings create an surroundings dangerous for hair. Ahimsa merchandise are mild, freed from harsh elements like sulfates, phthalates and parabens and protected for all hair varieties. Our styling merchandise are protected and we give recommendations on utilizing earlier than understanding to assist defend hair and after understanding to refresh and elegance.
Grit Every day: What objectives did you keep in mind whenever you began Ahimsa and what are your objectives shifting ahead?
Vanessa Faddoul: The aim was to introduce hair care that I might need to use. Hair is such an necessary a part of id and we have to handle our hair the identical manner we take of our well being. Wholesome hair is a necessary a part of self care. Transferring ahead, we proceed to create merchandise that improve the expertise of hair care and give attention to discovering methods to additional the reason for ahimsa in our messaging and merchandise.
Grit Every day: Is there a particular hair sort that Ahimsa caters to?
Vanessa Faddoul: Ahimsa is nice for all hair varieties and types. Our merchandise are mild, hydrating and are nice for thick, dry, curls and pure textures as effectively. The elements are clear, pure and protected for colour & chemically handled hair. The shampoo and conditioner are mild and can be utilized day by day, one thing we formulated for these, like myself, who exercise regularly.
Grit Every day: Do you may have any upcoming launches apart from the merchandise listed in your web site?
Vanessa Faddoul: We do have a number of merchandise we’re engaged on to increase our shampoo line to raised signify these with finer/oilier hair and a product to assist model your hair submit exercise.
Grit Every day: Do you may have plans to increase to retailers sooner or later?
Vanessa Faddoul: We’d like to increase into different retailers within the close to future. We admire the flexibility of different retailers to achieve one other viewers and brick and mortar retailers can supply a spot of experimentation that’s tough to do on-line.
Grit Every day: The rest you want to share?
Vanessa Faddoul: Ahimsa is a hair care line impressed by yoga however designed for anybody who’s excited about over all wellness. Whether or not you apply yoga, biking, weight coaching, operating or just have a life-style that facilities on residing a lifetime of good well being Ahimsa is for you.
Peter Web page is the Contributions Editor at Grit Every day. Previously at Entrepreneur.com, he started his journalism profession as a newspaper reporter lengthy earlier than print journalism had even heard of the web, a lot much less realized it will demolish the business. The years he labored a police reporter are a giant affect on his world view to today. Web page has a point of experience in environmental coverage, the vitality financial system, ecosystem dynamics, the anthropology of city gangs, the workings of civil and felony courts, politics, the machinations of presidency, and the artwork of crystallizing thought in writing.
