对象已移动

可在此处找到该文档 Snapchat Launches New Localized Lens Promotion for ‘House of the Dragon’ – New Self New Life
New Self New Life
No Result
View All Result
  • Home
  • Entertainment
  • Celebrity
  • Cinema
  • Music
  • Digital Lifestyle
  • Social Media
  • Softwares
  • Devices
  • Home
  • Entertainment
  • Celebrity
  • Cinema
  • Music
  • Digital Lifestyle
  • Social Media
  • Softwares
  • Devices
New Self New Life
No Result
View All Result
Home Social Media

Snapchat Launches New Localized Lens Promotion for ‘House of the Dragon’

by admin
3 years ago
in Social Media
Snapchat Launches New Localized Lens Promotion for ‘House of the Dragon’
Share on FacebookShare on Twitter


Sure, I do know that you just have been burned by the ultimate season of Recreation of Thrones, wherein your favourite character did one thing so inexplicable that it ruined all seven seasons or previous growth, to the purpose the place you possibly can hardly bear to take a look at a map of Westeros ever once more

However Recreation of Thrones is about to make a comeback, albeit in numerous kind, with the prequel ‘Home of the Dragon’ set to premiere on HBO this weekend.

And previous traumas apart, it could possibly be good (George RR Martin says that it’s far more aligned together with his authentic imaginative and prescient), and both manner, we do get to see these superb dragons on TV as soon as once more.

Which is the main target of the most recent marketing campaign on Snapchat, which allows Snap customers to rework themselves into dragons through varied AR activations inside the app’s Lens instruments.

House of the Dragon Snap Lens

Which seems to be type of cool – however much more attention-grabbing, from a social media advertising standpoint, is that this aspect of the most recent HBO/Snap marketing campaign:

“Snap and HBO Max have additionally coordinated with members of Snap’s Lens Community from all over the world to construct customized Landmarker AR experiences of their native markets. That is the primary partnership to pair a model with a various group of Lens Creators at a world scale.”

House of the Dragon Snap Lens

In what could possibly be a brand new consideration for large-scale launches, and even for smaller manufacturers trying to collaborate with a spread of creators in numerous areas, Snap has facilitated a brand new, world partnership, with varied Lens makers, to allow new types of localized engagement with these Lens activations. 

“As a way to execute the marketing campaign, HBO Max offered the Lens Creators with AR property for every dragon to construct the brand new Landmarker Lenses. Every Lens Creator personally chosen the placement for his or her particular person Landmarker Lens, bringing a robust native aspect to this world marketing campaign.”

The Lenses shall be obtainable on the following places as soon as the present begins:

  • Los Angeles – Venice Seaside Grand Canals, constructed by Francis Chen
  • Rio De Janeiro – Princess Isabel Statue, constructed by Vitulo & Co
  • London – Tower Bridge, constructed by Clara Bacou
  • Chennai – Sankagiri Fort, constructed by RBKavin Studio
  • Mumbai – CST Station (IE Chhatrapati Shivaji Maharaj Terminus), constructed by Mohnish Raut and Persica Picardo
  • Prague – Charles Bridge, constructed by Inna Horobchuk

What’s extra, the activations will evolve all through the season, with new dragons that seem within the present additionally changing into obtainable in these shows.

It’s an attention-grabbing growth on the same old Lens marketing campaign method, with the extra localized method doubtlessly serving to to enhance engagement, and get much more Snap customers engaged within the present.

Which, as famous, could possibly be a tough promote – however then once more, if the present is definitely good, that might assist to scrub away no less than a number of the dangerous style left in followers’ mouths after the horrible Recreation of Thrones season finale.

And from a digital advertising perspective, it might spotlight a brand new option to work with Snap’s rising community of creators to construct extra inclusive, regionally related, partaking experiences.

Greater than 250,000 Lens Creators have already constructed over 2.5 million Lenses by way of Snap’s ‘Lens Studio’ AR creation instrument. That’s loads of potential for broader integrations through Snap campaigns.



Source link

Tags: DragonHouselauncheslensLocalizedPromotionSnapchat
Previous Post

Twitter’s Developing a New ‘Reply Filter’ Option to Give Users More Control Over Their Tweet Experience

Next Post

Ex-Star Wars star Gina Carano to play secret service agent whose hair is sniffed by Joe Biden in new film : entertainment

Related Posts

Is ChatGPT Catching Google on Search Activity? [Infographic]
Social Media

Is ChatGPT Catching Google on Search Activity? [Infographic]

by admin
June 23, 2025
Social Platforms Explore Age Verification Options to Comply With Teen Access Regulations
Social Media

Social Platforms Explore Age Verification Options to Comply With Teen Access Regulations

by admin
June 21, 2025
Meta Announces Oakley-Branded AI Glasses Aimed at Athletes
Social Media

Meta Announces Oakley-Branded AI Glasses Aimed at Athletes

by admin
June 22, 2025
The Largest Communities on Reddit [Infographic]
Social Media

The Largest Communities on Reddit [Infographic]

by admin
June 20, 2025
Meta Gains New Ad Safety Certifications for Facebook and Instagram
Social Media

Meta Gains New Ad Safety Certifications for Facebook and Instagram

by admin
June 19, 2025
Next Post
Ex-Star Wars star Gina Carano to play secret service agent whose hair is sniffed by Joe Biden in new film : entertainment

Ex-Star Wars star Gina Carano to play secret service agent whose hair is sniffed by Joe Biden in new film : entertainment

Owner Of Haunted Pub Has VIDEO Of Ghost Pushing Pint Glass Off A Table!

Owner Of Haunted Pub Has VIDEO Of Ghost Pushing Pint Glass Off A Table!

  • Trending
  • Comments
  • Latest
Pamela Anderson raves about new natural, makeup-free look: ‘It’s freedom’

Pamela Anderson raves about new natural, makeup-free look: ‘It’s freedom’

October 8, 2023
Alec Baldwin indicted again for ‘Rust’ shooting that left cinematographer dead – National

Alec Baldwin indicted again for ‘Rust’ shooting that left cinematographer dead – National

January 21, 2024
I Tried Calocurb For 90 Days. Here’s My Review.

I Tried Calocurb For 90 Days. Here’s My Review.

January 8, 2025
Guide for Bagisto Quick Commerce

Guide for Bagisto Quick Commerce

October 16, 2024
A look into CAMPUS, ShopBack’s new Singapore HQ at Pasir Panjang

A look into CAMPUS, ShopBack’s new Singapore HQ at Pasir Panjang

July 2, 2022
8BitDo Retro Mechanical Keyboard C64 Review

8BitDo Retro Mechanical Keyboard C64 Review

March 24, 2025
Bones: All Of Brennan’s Interns, Ranked

Bones: All Of Brennan’s Interns, Ranked

June 15, 2021
Gabby Logan shares emotional family update in rare post with daughter Lois

Gabby Logan shares emotional family update in rare post with daughter Lois

September 25, 2024
Maroon 5’s New Album ‘Love Is Like’ Release Date, Tour Dates Announced

Maroon 5’s New Album ‘Love Is Like’ Release Date, Tour Dates Announced

June 23, 2025
Google adds AI features to Chromebook Plus devices

Google adds AI features to Chromebook Plus devices

June 23, 2025
Generations: The Legacy Teasers on SABC1 June

Generations: The Legacy Teasers on SABC1 June

June 23, 2025
‘Elio’ Had Pixar’s Worst Box Office Opening Weekend Ever

‘Elio’ Had Pixar’s Worst Box Office Opening Weekend Ever

June 23, 2025
Love Island Season 7 Recap: Week 3 Twists Amid Casa Amor (Updating Daily)

Love Island Season 7 Recap: Week 3 Twists Amid Casa Amor (Updating Daily)

June 23, 2025
Is ChatGPT Catching Google on Search Activity? [Infographic]

Is ChatGPT Catching Google on Search Activity? [Infographic]

June 23, 2025
Looking back on the early days of LGBTQ2 rock – National

Looking back on the early days of LGBTQ2 rock – National

June 23, 2025
Lesser-Known Movie Facts You Might Not Know

Lesser-Known Movie Facts You Might Not Know

June 22, 2025
New Self New Life

Your source for entertainment news, celebrities, celebrity news, and Music, Cinema, Digital Lifestyle and Social Media and More !

Categories

  • Celebrity
  • Cinema
  • Devices
  • Digital Lifestyle
  • Entertainment
  • Music
  • Social Media
  • Softwares
  • Uncategorized

Recent Posts

  • Maroon 5’s New Album ‘Love Is Like’ Release Date, Tour Dates Announced
  • Google adds AI features to Chromebook Plus devices
  • Generations: The Legacy Teasers on SABC1 June
  • Home
  • Disclaimer
  • DMCA
  • Privacy Policy
  • Cookie Privacy Policy
  • Terms and Conditions
  • Contact us

Copyright © 2021 New Self New Life.
New Self New Life is not responsible for the content of external sites. slotsfree  creator solana token

No Result
View All Result
  • Home
  • Entertainment
  • Celebrity
  • Cinema
  • Music
  • Digital Lifestyle
  • Social Media
  • Softwares
  • Devices

Copyright © 2021 New Self New Life.
New Self New Life is not responsible for the content of external sites.

New Self New Life