Twitter Shares Key Trend Notes and Tips for Mother’s Day Campaigns

Mom’s Day is arising on Could eighth (within the US and Australia), which implies that you solely have a matter of days to make your pitch to Mom’s Day consumers, and maximize your gross sales for the occasion.

Fortunate for you, many Mom’s Day consumers wait until the final minute, and if you happen to’re making an attempt to consider methods to make that last push, Twitter has shared some new insights and trend notes to assist enhance your campaigns.

First off, Twitter has shared the highest 10 hottest Mom’s Day hashtags, based mostly on tweet exercise in 2021:

• #MothersDay
• #HappyMothersDay
• #Win
• #MothersDay2021
• #Giveaway
• #MotheringSunday
• #GiftIdeas
• #FashionJewellery
• #Competitors
• #Mum

In fact, the effectiveness of hashtags on Twitter is up for debate, with Twitter itself even recommending that manufacturers not use hashtags in any respect in sure instances. However if you happen to had been making an attempt to latch onto key search developments across the occasion, I’d counsel that operating a giveaway might be the best choice, based mostly on these tags.

By way of when to start out tweeting about Mom’s Day, Twitter says that manufacturers needs to be sharing their marketing campaign messages “two or three weeks prematurely, with an additional push the week main as much as Mom’s Day for the inevitable last-minute consumers”.

So now, mainly, or final week if you happen to occur to have a Mr. Fusion outfitted Delorean in your storage.

Lastly, Twitter shares some notes on what try to be tweeting about heading into Mom’s Day.

• Present concepts for moms, wifes, grandmothers, stepmothers, and caregivers. Basic presents embrace flowers and jewellery, however don’t be afraid to department out
• Experiences and affords — for instance a Mom’s Day brunch or afternoon tea
• Mom’s Day card concepts and methods to point out thanks
• Mom’s Day films and leisure
• Your personal story — are you a mom operating a enterprise, or did your mum encourage you? Share your story for a extra genuine Mom’s Day Tweet

I imply, expressing your everlasting gratitude in your mom’s recommendation might be going take a couple of greater than 280 characters, however if you happen to can, or if you happen to assume your Mother may learn your Twitter thread, go along with that (observe that the ‘wifes’ point out above comes direct from Twitter’s put up, I simply left it in as a result of I believed it learn humorous).

In essence, the time is now, and if you wish to give Twitter promoting a shot earlier than Elon switches it off, perhaps it’s value operating a marketing campaign to check, and see what you will get, with reference to achieve and response together with your campaigns.

I’m unsure that Twitter is one of the best platform for such a push, nevertheless it is determined by your product, and your focusing on, and these notes will assist in formulating your tweet method.

You possibly can tread extra of Twitter’s Mom’s Day advertising suggestions here.