Eight-year-old Elijah Richardson has efficiently enlisted the assistance of pop star Billie Eilish to save lots of Australia’s dying coral reef.
The teen, who goes by @elijahsworldqld on Instagram, has been campaigning for the trigger since 2020 when he joined CoralWatch, a nonprofit organisation based mostly on the College of Queensland that seeks better reef conservation.
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When deciding to launch his marketing campaign, Elijah truly reached out to the singer to ask if she would provide up her hit tune ‘Ocean Eyes’ for use within the marketing campaign.
“A couple of 12 months in the past I messaged Billie Eilish… to make use of her music to attempt to get extra folks concerned in saving the Nice Barrier Reef,” Elijah advised Weekend At this time hosts Richard Wilkinson and Jayne Azzopardi.
“Someway it obtained to her ultimately and she or he stated sure,” he added.
The trail to grabbing the singer’s consideration wasn’t as simple because the teen makes it appear.
This 12 months, he and CoralWatch penned an “Open Letter to Billie Eilish” to get their mission throughout.
Launching on October 20, the organisation and younger activist labored arduous to unfold the message. After only a month, phrase of the letter lastly reached the singer, with Eilish saying a fantastic massive and far appreciated “sure”.
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Requested about what drove him to begin his marketing campaign, Elijah is extremely clear.
“The Nice Barrier Reef to me is a complete new world. It is simply obtained so many new creatures, and all these creatures depend upon the Nice Barrier Reef,” he explains.
“If the Nice Barrier Reef dies, all these creatures that depend upon the Nice Barrier Reef all die too.”
With the assistance of Eilish’s Ocean Eyes, Elijah’s CoralWatch marketing campaign will purpose to make clear the organisation’s analysis and reef conservation work, which they’ve been conducting since 2002.
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