Have you ever thought-about Reddit in your digital advertising and marketing efforts?

The platform has been progressively evolving its advert choices, and just lately posted its greatest quarterly income end result ever, reflecting its deal with bettering its advert instruments, and delivering for advert companions.

A part of that’s been pushed by the elevated curiosity in Reddit as a supply of human perception into merchandise, versus AI summaries and/or doubtlessly manipulated critiques on product pages. Individuals are more and more counting on Reddit to supply them with real insights and expertise notes, which has seen it develop into a key referral supply in Google search queries.

With that in thoughts, it could be price contemplating how one can faucet into Reddit dialogue, and use it for each analysis and outreach functions.

And this will assist. The beneath infographic gives an outline of some key Reddit advert ideas, based mostly on a examine carried out by Kantar, in partnership with the Reddit staff.

And with the vacation season quick approaching, it might be price taking word, and experimenting with Reddit promotions over the approaching months.